People within the crypto/NFT/blockchain space see .eth names all the time, but a much smaller majority are aware of how to access the decentralized website that these blockchain domains can host. After all, this is a primary selling point by ENS enthusiasts and builders alike.

Perhaps having a simple browser extension to toggle this functionality could help new ENS users navigate through dwebsites without having to understand that they need to add "ipfs://" or a hash to locate a .eth website. People who are curious to learn more about how ipfs works may slowly learn just by using the extension to navigate.